On December 13, 2016 ago, liaison startup e-commerce supply chain from Singapore named iCommerce announced that it has received Series A Pre investments amounting to SG $ 2 million. The fresh money they can from the former CFO and CEO at Cooper Zalora McGuire and Harry Markl, CEO Carro Aaron Tan, former VP of Salesforce Ismail Shariff, as well as CEO of JYSK Group Janifer Yeo Tan.
This investment completes the initial round of funding (seed funding) of SG $ 300,000 which they could previously from an angel investor from Indonesia. Two of the funding they achieved success despite only established on 1 April 2016 ago.
Although originating from Singapore, iCommerce actually founded by former Regional Director Zalora originating from Indonesia, Ali Ridha Madihid. "My mother comes from Purwakarta, and my own big Jamblang Gang, Roxy, before I then studied in Singapore," said Ali told Tech in Asia Indonesia.
Before joining Zalora until later founded iCommerce, Ali had worked in logistics companies SATS and e-commerce Reebonz.
Armed with extensive experience and connections he had in the field of logistics, Ali along with several colleagues decided to establish iCommerce, and focus on helping e-commerce who want to make buying and selling online cross-country. "We can help e-commerce and brand in the country that want to sell goods abroad, or otherwise want to sell goods from abroad in the homeland," said Ali.
For example, they have now been working together with e-commerce property of Lippo Group, MatahariMall. When there are a seller or owner of the brand of foreign origin who wish to sell goods to Indonesia, then MatahariMall will advise the seller to use the services of iCommerce, who will then arrange for these items to the home buyer.
In order to provide a satisfactory service in the morning the owner of the brand and e-commerce partners, iCommerce also provides various other services ranging from consultancy, manufacture and maintenance of the site, as well as promotional content creation. Glance iCommerce services presented was so similar to those already made by aCommerce in the homeland.
Ali admits it, but he stressed that iCommerce a little different because they really focus on B2C e-commerce services between countries.
This strategy he did because he saw the lack of local players who could present a cross-country delivery service was good with cheap price. On the other hand, there is an increasing demand from local residents for goods originating from abroad.
According to Ali, iCommerce now serves thousands of shipments every day, throughout the world. Indonesia, Malaysia, Singapore, and Hong Kong, the four countries are the main objectives of the delivery of these items.
In Indonesia alone, iCommerce now have a warehouse in Muara Karang, as well as about forty employees. They also have helped e-commerce fashion Malaysian FashionValet when it will enter the Indonesian market.
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